Friday, 23 January 2015

Focus Group Interview



 This interview gave me a much greater incite into whether or not my idea for a music magazine was a viable one, there were some parts which as planned demonstrated that my original target market of the C2DE demographic was the right one, as the genre that is UK grime is not one that most of the people whom I interviewed were aware of. The fact that all of the people I had interviewed went to a private school in a way was a positive as I now have the choice of whether to aim my magazine at a young C2DE readership or to aABC1 readership which could broaden the audience of the genre. I think that it will be easier for me to target a younger C2DE readership as the genre is already established within the age group and demographic.